Trade show displays can be one of the best investments you can make for your business. This marketing tool will effectively promote your products or services at trade shows, conferences, and even at your place of business.
As you begin shopping for the perfect display system for your upcoming event, there are several criteria to look for when picking out the one that will fit your needs and budget. Here are some things to look at when shopping for your display.
If it Seems too Good to Be True, it Probably is
If you are planning on going to several shows over the years, you most likely will want a booth that will last. Some exhibit designers may offer exhibits that look amazing on their website with a surprisingly low, low price, but there's probably a reason they charge practically nothing for their products. Their products may not be USA-made, which means they are designed with low quality, cheap materials. This means these displays will only last for one or two shows.
How well can the display be adapted to fit the changing needs from one event to the next? Can the graphics easily be changed? Can it be broken down from a 20 foot display into a 10 foot display if needed? Can it be reconfigured? Whatever your future needs may be, its important for you to think about which booth will work best for the multiple shows you plan on being apart of.
It''s not always about the look of the exhibit that you should look for, but also the helpfulness and friendliness of the staff that will be designing the booth for you. If the staff is rude, doesn't answer your questions, and doesn't respond to emails or phone messages in a timely manner, then putting your exhibit design in their hands could be a huge mistake. The last thing you would want is to miss a deadline because your booth wasn't delivered to you when it was supposed to be.
Word of Mouth
Sometimes the best way to search for the right exhibit is by asking colleagues, friends, and family what companies they have worked with and would recommend. Also, take a look at reviews of the company online to see what other people had to say.