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Not Getting Trade Show Results? Try These 5 Attention-Grabbing Tips

Not Getting Trade Show Results? Try These 5 Attention-Grabbing Tips Getting traffic to your trade show display is easier said than done. Not only will your competition be there to try to steal potential customers from you, but having a less-than-stellar booth could ruin your chances of attracting attendees at all. If getting traffic is something you have struggled with at expos in the past, these 5 trade show design tips will help get the results you want.

1.    Impress them with a demonstration. Anyone can have a show booth, but the most successful ones also have a powerful demonstration or presentation. A demo will attract the attention of potential customers through noise and constant movement. A well-planned demo will educate attendees on what your products can do for them, giving them more of a reason to make a purchase.

2.    Use the right words. The wrong opening statement can quickly transform your attendee from being very interested to wanting to leave the exhibit as quickly as possible. The right question or statement can attract new customers. If the statement or question is not attracting as much attention as you had hoped, try a different one. It may also help to practice a few different phrases or questions with other staff members before the event to find out which one will work best.

3.    Design a bold exhibit. You only have about 3 seconds to attract the interest of attendees as they are walking down the aisle. The look of the trade show displays can make all the difference in getting noticed. Using the right images, message, and colors is exactly what you need to get positive results. For more tips on designing your trade show booth, call Smash Hit Displays at (877) 215-5355.

4.    Have a reason for attendees to stop by. Most people need an incentive to stop by, whether it is a giveaway, a contest, or a special promotion that is only available at the event. Inform your audience of this promotion by advertising it through social media, a newspaper ad, or other marketing avenue that will get your audience s attention. Make sure that the promotion will interest your audience in order to attract the right people to your booth.

5.  Have outgoing, upbeat staff members. Your staff is important components of your booth. These people will be representing your company at the event, so it is critical that they are not afraid to walk up to attendees and introduce themselves. They also need to know how to listen and ask the right questions to help potential customers find a product that will solve their problem.

With these 5 tips, you will be unstoppable at your next expo.

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A Full-Service Agency At Smash Hit Displays, we go out of our way to provide you with full service. In addition to our full line of portable trade show exhibits, the highlights of our service includes:

  • An in-house graphic design department to serve your needs.
  • Tracking software that tracks your orders from beginning to end.
  • Partnerships with major trade exhibit manufacturers who have products in stock and can ship quickly.
  • Partnerships with nationwide printers to provide high-quality printing & graphics.

Display Warranties At Smash Hit Displays, we test every booth and exhibit we sell to make sure our customers get the best quality products. Our booths and exhibits are durable and versatile. We offer warranties on all products, ranging from 1-year to lifetime warranties.

Give us a call today at 1.877.215.5355 to talk about show displays, exhibits, flooring, and booths. Our knowledgeable customer service staff can help you to plan your next show. You can also send an email to our Sales staff through our "Contact Page," and they will gladly answer your questions about trade shows.

Customer Support If you have any questions, please give us a call! We answer our phones, and can provide quick and easy answers for any questions or concerns you might have.

We Serve the U.S. and Ship Worldwide We serve all U.S. cities and every convention center in the United States. We have customers in Seattle, Canada, Puerto Rico, Japan, and throughout the world. logoWe can ship to the location of your event or anywhere you need your products delivered.