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How To Plan A Successful Trade Show Display

 

trade show displays, custom show booths and displaysTrade shows are make-or-break situations. If you present properly, you ll increase the number of customers and sales. If you fail, the business won t expand. This is why setting up portable trade show booths and displays are important when presenting your business brand, products, and services to the public.

 

Here are some tips to start a successful trade show booth and display:


Signage

Effective signage should be eye-catching and easy to read. In fact, passersby should be able to read it in a few seconds. Chances are they ll only walk past the front of your booth, so make sure they ll be intrigued to visit. Don t squeeze everything on the signage, though. Use bigger fonts for major points, and a smaller font for additional information. Here s a list of signage displays you can use:


Pop-up Display

This uses a rigid, plastic (PVC) graphic panel attached on a frame. It has a magnet material, so it s easier to display compared to a hop-up.


Banner Stands

These can be up to 10 feet in height and are a good way to grab attention. It can stand alone, along with other displays, and is reusable.


Truss Displays

These occupy the whole booth by installing metal stands, which the display materials are attached to. These are durable and differ in sizes and style.


Lighting

Trade show booths should shine, literally. Proper lighting will make your signs and products more appealing. For exhibits, use LED lights for every product to highlight them. Use colored lighting if you have a theme, but don t overdo it.


Freebies

Nobody wants to buy a product or service without trying it first. While some customers like to experiment, others don t. Give away free samples to clear their doubt and make sure that they won t regret spending their money on your business. Think of games that will make the trade show attendees interested. Host a raffle with a good prize to encourage them to participate.

A creative trade show booth and display makes a difference. It helps your products and services stand out among the other businesses that are present in the trade show. By implementing these tips, your business will soon get more customers and additional profit.


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A Full-Service Agency At Smash Hit Displays, we go out of our way to provide you with full service. In addition to our full line of portable trade show exhibits, the highlights of our service includes:

  • An in-house graphic design department to serve your needs.
  • Tracking software that tracks your orders from beginning to end.
  • Partnerships with major trade exhibit manufacturers who have products in stock and can ship quickly.
  • Partnerships with nationwide printers to provide high-quality printing & graphics.

Display Warranties At Smash Hit Displays, we test every booth and exhibit we sell to make sure our customers get the best quality products. Our booths and exhibits are durable and versatile. We offer warranties on all products, ranging from 1-year to lifetime warranties.

Give us a call today at 1.877.215.5355 to talk about show displays, exhibits, flooring, and booths. Our knowledgeable customer service staff can help you to plan your next show. You can also send an email to our Sales staff through our "Contact Page," and they will gladly answer your questions about trade shows.

Customer Support If you have any questions, please give us a call! We answer our phones, and can provide quick and easy answers for any questions or concerns you might have.

We Serve the U.S. and Ship Worldwide We serve all U.S. cities and every convention center in the United States. We have customers in Seattle, Canada, Puerto Rico, Japan, and throughout the world. logoWe can ship to the location of your event or anywhere you need your products delivered.