smash hit displays

Full Line of Trade Show Displays and Accessories

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Generate B2B Leads Through Social Media?

b2b-social-media-marketing-businessSocial media marketing for B2B can be absolutely powerful when you understand how your team and business can use social media for generating leads. Here are three things to think about when you're planning your marketing strategy to generate leads:


Build a Strong Network of Ties

Did you know that 60% of the sales cycle is over before a buyer talks to your salesperson? That's why building a relationship with potential customers is a critical first, second, and third step. To create strong ties, you need three things: interaction, affection, and time, all of which social media can aid. Connect with people online, provide valuable content and insight and then nurture these connections over time to build strong ties.


Influence Connections for Content Sharing

Publishing and sharing content online is the biggest way to increase lead generation. Content should be solution-based, rather than product-based, so you need to create helpful content. One way to do this is to follow the 10-4-1 rule, in which your social accounts drive to 10 third-party articles, 4 of your blog posts and 1 landing page. Base this ratio on how long it takes you to create four blog posts.

Master Social Conversion

Social conversion is the idea that you can leverage social activities to improve your conversion rate. Social conversion can help more people read, share, and click on call-to-action buttons. The formula for social conversion: social proof + strong ties = social conversion. Social proof helps people relieve anxiety about taking actions based on the actions of others. For instance, showing a ticker of the number of social shares on a blog post shows that others have already shared that post.


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A Full-Service Agency At Smash Hit Displays, we go out of our way to provide you with full service. In addition to our full line of portable trade show exhibits, the highlights of our service includes:

  • An in-house graphic design department to serve your needs.
  • Tracking software that tracks your orders from beginning to end.
  • Partnerships with major trade exhibit manufacturers who have products in stock and can ship quickly.
  • Partnerships with nationwide printers to provide high-quality printing & graphics.

Display Warranties At Smash Hit Displays, we test every booth and exhibit we sell to make sure our customers get the best quality products. Our booths and exhibits are durable and versatile. We offer warranties on all products, ranging from 1-year to lifetime warranties.

Give us a call today at 1.877.215.5355 to talk about show displays, exhibits, flooring, and booths. Our knowledgeable customer service staff can help you to plan your next show. You can also send an email to our Sales staff through our "Contact Page," and they will gladly answer your questions about trade shows.

Customer Support If you have any questions, please give us a call! We answer our phones, and can provide quick and easy answers for any questions or concerns you might have.

We Serve the U.S. and Ship Worldwide We serve all U.S. cities and every convention center in the United States. We have customers in Seattle, Canada, Puerto Rico, Japan, and throughout the world. logoWe can ship to the location of your event or anywhere you need your products delivered.