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12 Questions You Should Ask While Designing Your Trade Show Display

stunning trade show display exhibit

Below is a list of questions you can ask yourself and others in your organization as you evaluate the design of your next exhibit. These questions focus attention on the visitors to your booth which is why you exhibit at trade shows!


  1. Is your organization name professionally presented and located at the highest possible point in your trade show exhibit?
  2. Are your trade show display graphics easily read from 10-20 feet away?
  3. Is the exhibit theme easily read and presented with memorability in mind?
  4. Is the key point in your graphics prominently positioned?
  5. Are your tables the right height for the planned activities?
  6. Are the video screens/monitors large enough and at the right height for easy viewing?
  7. Is the demonstration area large enough for planned activities?
  8. Is the lighting adequate for easy viewing of the exhibit?
  9. Is there adequate storage space to eliminate a cluttered exhibit?
  10. Are the photographs and backlit transparencies easily read from 10-20 feet away?
  11. Is there adequate table space for lead-generating activities?
  12. Do the colors attract the eye? Are they pleasing to the senses? Are they memorable?
  1. These twelve questions give you a pretty comprehensive foundation to an outstanding display if you answer them honestly. If you need help, the Smash Hit Displays Graphics Design team can help your business create the display you have in mind.

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A Full-Service Agency At Smash Hit Displays, we go out of our way to provide you with full service. In addition to our full line of portable trade show exhibits, the highlights of our service includes:

  • An in-house graphic design department to serve your needs.
  • Tracking software that tracks your orders from beginning to end.
  • Partnerships with major trade exhibit manufacturers who have products in stock and can ship quickly.
  • Partnerships with nationwide printers to provide high-quality printing & graphics.

Display Warranties At Smash Hit Displays, we test every booth and exhibit we sell to make sure our customers get the best quality products. Our booths and exhibits are durable and versatile. We offer warranties on all products, ranging from 1-year to lifetime warranties.

Give us a call today at 1.877.215.5355 to talk about show displays, exhibits, flooring, and booths. Our knowledgeable customer service staff can help you to plan your next show. You can also send an email to our Sales staff through our "Contact Page," and they will gladly answer your questions about trade shows.

Customer Support If you have any questions, please give us a call! We answer our phones, and can provide quick and easy answers for any questions or concerns you might have.

We Serve the U.S. and Ship Worldwide We serve all U.S. cities and every convention center in the United States. We have customers in Seattle, Canada, Puerto Rico, Japan, and throughout the world. logoWe can ship to the location of your event or anywhere you need your products delivered.