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Tips for Trade Show Exhibit Success

Trade Show SuccessTrade shows can be an extremely competitive way for company s trying to grab everyone s attention and turn some of those attendees into customers. The design of your trade show booth is an important component to a successful convention experience, but there s more to it than that.

These tips should help bring traffic to your event booth for better results.

 

Who is Your Target Demographic?

Create your marketing campaign with your audience in mind, especially since each demographic will respond differently. Have a clear understanding of what message will resonate with potential customers in order to keep your company in their mind when they are ready to do business.

Involve Your Entire Team

Prior to the trade show, hold brainstorming sessions with your staff in order to make the experience more of a team effort. Especially after your target demographic has been identified, incorporating everyone s ideas could lead to a winning display.

Create a Buzz Without Losing Substance

At almost every trade show will be that one booth that is filled with freebies they are handing out to every attendee or having contests for products completely unrelated to their business. These ideas are great at bringing people to your display system, but will it really do the trick when it comes to gaining new customers? Before spending thousands of dollars on little trinkets to hand out, think about how it will tie into your marketing campaign? It is more effective to spend your marketing budget on promotional items that will help attendees remember you after the event.

Learn From Past Mistakes

Think back on what went well at the last trade show you were at and what didn t. Can you think of a way you can improve your custom trade show displays, staff, or marketing campaign for more success? Tweaking your campaign to avoid mistakes your booth had suffered in the past will only make your exhibit more successful and a bigger threat to your competitors.

Trade show triumph doesn't just happen; it takes months of preparations, hard work, and dedication to get excellent results. If you are still looking for more advice on designing your trade show booth, call Smash Hit Displays and we d be more than happy to lead you in the right direction.

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A Full-Service Agency At Smash Hit Displays, we go out of our way to provide you with full service. In addition to our full line of portable trade show exhibits, the highlights of our service includes:

  • An in-house graphic design department to serve your needs.
  • Tracking software that tracks your orders from beginning to end.
  • Partnerships with major trade exhibit manufacturers who have products in stock and can ship quickly.
  • Partnerships with nationwide printers to provide high-quality printing & graphics.

Display Warranties At Smash Hit Displays, we test every booth and exhibit we sell to make sure our customers get the best quality products. Our booths and exhibits are durable and versatile. We offer warranties on all products, ranging from 1-year to lifetime warranties.

Give us a call today at 1.877.215.5355 to talk about show displays, exhibits, flooring, and booths. Our knowledgeable customer service staff can help you to plan your next show. You can also send an email to our Sales staff through our "Contact Page," and they will gladly answer your questions about trade shows.

Customer Support If you have any questions, please give us a call! We answer our phones, and can provide quick and easy answers for any questions or concerns you might have.

We Serve the U.S. and Ship Worldwide We serve all U.S. cities and every convention center in the United States. We have customers in Seattle, Canada, Puerto Rico, Japan, and throughout the world. logoWe can ship to the location of your event or anywhere you need your products delivered.