Maintaining the look and construction of your trade show booth is necessary in order to keep it looking like new for years. If you travel great distances to each event, there s also a good chance that minor damage can occur during the shipment/installing/dismantling process.
This is especially true if you aren t using proper booth shipping cases that are built to keep your exhibit safe. Instead of waiting until something major goes wrong with trade show booths, take steps to stay ahead of the big problems through regular maintenance.
Follow these tips on keeping your show display healthy and in great shape for long-term exhibiting.
1. Regular Inspections
Just as you go to the doctor for check-ups, it s important to do a complete inspection of your booth immediately after the event. This can easily be done while it is still assembled and right before you begin packing it up. Check to see if any light bulbs or graphics magnets need to be replaced, whether any part needs to be cleaned, and if any other aspect of the booth is missing or broken. Do a thorough inspection so that you aren t caught off by a surprise problem at your next trade show.
2. Graphics or Accessories
Your graphics are one of the most important part of your display system because they tell attendees who you are, what you do, and benefits of your products or company. Keeping them looking like new is critical to an exhibit that gets noticed. Not only should your graphic panels look great, but regularly updating them to help launch new products or re-brand your company will keep the look of your booth fresh.
3. Shipping Cases
Shipping cases and crates are designed specifically to keep the entire display stand safe from harm while it is being transported and will keep the components from shifting during the trip. If the case is damaged at all, it may be time for a new one to avoid the possibility of the booth getting damaged.
4. New Booth
Even if all of the proper maintenance measures have been taken, it may still be time for a new trade show booth. This is especially true if the cost of repairing your current exhibit is more than it is worth. Also, if you purchased your booth over a decade ago, it is probably time to purchase a booth that has a more state-of-the-art, innovative design.
With these tips, you ll be able to avoid having to pay for a new booth every year.