The Smash Hit Blog
May 16th, 2012
A trade show booth has only seconds to get attention and draw in the people attending the show. Of course there are no absolute guarantees about what will work best to entice attention, but there are definitely items that dramatically increase the chances of effectiveness. Surely a “full display” – with lighting, flooring, banners, counters, [...]
Tags: interactive trade show exhibits, trade show display kiosk
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May 11th, 2012
Most trade shows contain a sea of exhibits that might seem a bit overwhelming at first glance. People attending the show are thinking to themselves: “Wow…where do I go first?” Attendees are not usually given any kind of layout map. No, they are on their own to take in the show. Visitors of the show [...]
Tags: hanging banners for trade show exhibits, modular trade show exhibits, trade show exhibit designs
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May 9th, 2012
It is vitally important to include trade show giveaway items in your trade show budget. While your trade show display might make a good impression at the show, where is the guarantee that people will think of your company after the show is over? One of the surest ways to retain attention is to do giveaways [...]
Tags: promotional items for trade shows, trade show items, trade show promotional items
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May 8th, 2012
When choosing a trade show booth for a convention you want to think of different ways to help stand out from the competition and gather attention. One part of this equation is using proper lighting for your booth. Lighting may not seem like a big deal, but it can play a big part in getting [...]
Tags: lighting trade shows, trade show booth lighting, trade show display lighting, trade show light fixtures, trade show lights
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May 5th, 2012
If you are starting a new business, or have recently started a business, I am sure you realize the importance of growing your brand’s reputation. There are many competing products out there, and standing out is a function of the quality of your product, the product’s packaging, as well as the effort and quality of [...]
Tags: Exhibit Booth Ideas, exhibits for trade shows, promote new brand at a tradeshow
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May 3rd, 2012
Trade shows offer a lot of traffic for your merchandise or services. The downside is sometimes the booth spaces are small. You need to be able to make the most out of these areas. You want your merchandise to be seen from every angle and height. A great way to do this is table top [...]
Tags: pop up displays for tables, pop up table top displays, table top displays, table top folding panel displays, table top trade show displays, trade show table top displays, tradeshow table top displays
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May 2nd, 2012
Introduction Developing quality trade show display graphics requires more than simply slapping pictures on a banner or handout. Display graphics require a certain amount of finesse in order to best reach the public. For this reason it is important to carefully consider the impact of color versus white space on publicity and design materials. Correct [...]
Tags: Display graphics, Trade Show Display Design Tips, trade show display graphics, trade show display ideas
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April 30th, 2012
In trade shows there are no 2ndchances; you must make the best possible, lasting impression. The key to having a successful display – that reflects the values of your company – is proper planning. Now that you have thought through your primary considerations, it is time to begin writing your trade show master plan, and [...]
Tags: trade show plan, trade show planning, trade show planning checklist
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April 30th, 2012
As an entrepreneur, I know that one critical channel of my marketing effort is trade shows display events. These are perfect opportunities to gain exposure, make new customers, build more clients and valued contacts, as well as reinforce my brand and make direct sales. I have had so many unexpected, positive, welcomed results from these [...]
Tags: display booths, display events
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April 27th, 2012
Why Your Trade Show Display Is Your Company Those of you who own or operate a business are proud of your company. Being proud, you want your brand – and your products and services – to be seen in the best light possible at all times. And of course, entering into a trade show is [...]
Tags: budget, chosen, display, display design, impact, marketing, professional displays, show display, trade fair, trade show display, trade show roi, trade shows, trade shows marketing, tradeshow planning
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